theory x Cee x Notion - SWISH
Basketball has always been closely aligned with Hip Hop. From "Space Jam" on the big screen to NBA Jam on the console, the two cultures are now so intertwined that it's tough to think of a time when they weren't.
Released right on time for the upcoming NBA All-Star Weekend in Toronto (February 12th to 14th), the newest b-ball anthem "SWISH" came about when theory, a TMF affiliate, visited Montreal over the summer in 2015. Notion provided the sample-laden banger from Toronto, and Cee and theory hit the lab in MTL which resulted in the catchy NBA dedication.
Packed with references that true ball fans will appreciate and tough bars to satiate the real heads, this head nodder is the perfect soundtrack to your next session on the court.
TMF's manager nominated for Notable Award!
Those who know the team will be well aware that we take our business very seriously. Tiffany Alexis, who manages all artists on The Movement Fam via our sister company High Season Co., was nominated for a 2015 Notable Award for excellence in Social Media!
All you need to do is click the image below or head over to the Notable Awards website, hit Quebec and vote for Tiffany! You can vote once per day per browser per device until January 28th. She has a solid lead right now but we need to keep it moving! Thank you!