"Something Inside" was yet again helmed by King Richard Bastarache, who took care of 5 of the 6 videos from the project (all except the "Spaceman" lyric video). Notion and brother Ceehijacked the Queen Of The World barber shop in Montreal, alongside one of the dopest barbers in the city, Dave "Harder" Dumay, for a trippy, FX-heavy visual for the soulful, hard-hitting single.
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The dichotomy of Cee rapping his bars to himself (double time = double Cee) expresses an inner desire to give himself a message of hope and persistence by painting a vivid picture of everything he has gone through to get to where he is. Cee as the stone statue slowly breaking the shackles of his confinement represent the MC and entrepreneur coming into his own as a man, cracking through the hard shell of obscurity into the limelight.
Cee drafted his brother Notion (MC/Producer/Engineer) and Singer/MC Natasha Marie alongside Emile, and the four artists combined their energies to give the cut a refresh for 2017. Cee goes in and delivers some new wisdom while Natasha channels a sultry Aaliyah on the hook, Emile carries smooth and conscious yet hard hitting bars with Notion wrapping things up with his signature flow switch-ups and wordplay.
Cee is kicking off 2017 with the first single from his new monthly series. "Meta" is nightmare trap; rolling hi-hats, eerie synths, vocal stabs and a drawling BPM that allows Cee to breathe as he casually delivers topical word association, with dark, creepy, Marilyn Manson-esque visuals to match courtesy of King Richard. Notion and newcomer Ben Tramer expertly laced the haunting soundscape; they'll be providing the sonic canvas for many of Cee's singles this year.
To hold the people over until the album drops, Notion returns with a heavy hitting brand new single "Infected". Produced by Saskatchewan's Rayne Drop, the haunting vocal sample, eerie keys and tough drums provide the soundscape as Notion rains bars for almost 3 minutes straight. One of the few remaining true lyricists, the MC let's the people know where he's been at and what's to come:
"I show love, so we talking 'bout the latter / it's mind over matter, MC over rapper, Notion"
Produced by French beatsmith Cool FD, "Yeah" sees brothers Cee and Notion reunite over a haunting, synthy, neck snapping late '90's Dr. Dre-esque banger. Cee touches on the #BlackLivesMatter movement, the Flint water crisis and the Israel/Palestine conflict, while Notion addresses racial tensions and police brutality while celebrating presidential candidate Bernie Sanders.