Blog - The Movement Fam, Independent Hip Hop Record Label - Toronto + Montréal
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Montreal Hip Hop
An album a decade in the making, Montreal-via-Melbourne's Cee and Oakland-via-New Mexico's Po3 have delivered a soulful, authentic, introspective and head noddin' project in "Bad Habits".
Conceived in 2008 in the Bay Area after a collaboration, work begun on the project in early 2015. What started as a collaborative EP quickly turned into a 15 track, full-length album as Cee and Po3's creative synergy blossomed.
Shot by serial collaborator Richard Bastarche exclusively in the vertical format, "Taste" is one of the first Hip Hop music videos of its kind in Canada. Bastarache's flair with visual FX blend with the Montreal views to create an engaging piece of vertical content, built specifically for Instagram's IGTV platform, and the perfect complement to the summer banger.
Back in December, Cee dropped his 12th single of 2017, "Net Neutral". Once again helmed by Notion, soulful harmonies provided the backdrop for Cee's timely bars, touching on the recent Net Neutrality repeal, social media addiction and cryptocurrency, all contributing to an appropriate year-end wrap up.
Now Cee has teamed up with King Richard yet again for the FX and message-heavy visuals, shot in Montreal.
The twelfth and final 2017 single, "Net Neutral", is once again helmed by Notion. Soulful harmonies provide the backdrop for Cee's timely bars, touching on the recent Net Neutrality repeal, social media addiction and cryptocurrency, all contributing to an appropriate year-end wrap up.
As haunting and as intense as the song is, the video features The Movement Fam's official DJ Digital Junkie as the antagonist, playing the role so well that we were almost concerned. With vivid violent imagery mirroring that which society pits against specific communities, Cee and Notion find themselves prisoners in a dystopian future (or is it now?) in direct combat with their oppressor, ending in an ultimate victory for humanity, an echo of positivity in world that is otherwise headed for entropy.
Summer in Canada is a time for celebration, and Cee teamed up with German super-producer Shuko for a soulful trap banger to soundtrack the hot months.
Shuko has worked with some of the biggest names in the game, including Omarion, Tyga, Bow Wow, T-Pain, Talib Kweli, Keith Murray and Vinnie Paz, so teaming up again was an honour for Cee. They first connected on "Where I Belong" from Cee's Top 10 album "This Is All I Know", and "Hazy" brings some of that soulful flavour with a modern vibe.
Produced by, and featuring, frequent collaborator Myer Clarity, "What We Want" captures a Jackson 5-esque, "College Dropout" era Kanye vibe with both MCs delivering positive messages of their dreams, aspirations and plans, with a splash of side-eye.
The dichotomy of Cee rapping his bars to himself (double time = double Cee) expresses an inner desire to give himself a message of hope and persistence by painting a vivid picture of everything he has gone through to get to where he is. Cee as the stone statue slowly breaking the shackles of his confinement represent the MC and entrepreneur coming into his own as a man, cracking through the hard shell of obscurity into the limelight.
