Blog - The Movement Fam, Independent Hip Hop Record Label - Toronto + Montréal
Viewing entries tagged
craft beer
After a recent trip to Los Angeles where Cee finally connected with long-time internet homie Teo Hunter of LA-based craft beer experience entity Dope & Dank, Teo had the idea to do a remix to the craft beer-soaked "Hazy" to make it even more dope, and of course, dank. Teo brought in Fort Worth, Texas's J/o/e, a "Brewed Up" craft beer fan and MC, and even dropped a verse himself, to create a fun remix that turned the beer elements up further than any rap song since "BrewHeads".
Summer in Canada is a time for celebration, and Cee teamed up with German super-producer Shuko for a soulful trap banger to soundtrack the hot months.
Shuko has worked with some of the biggest names in the game, including Omarion, Tyga, Bow Wow, T-Pain, Talib Kweli, Keith Murray and Vinnie Paz, so teaming up again was an honour for Cee. They first connected on "Where I Belong" from Cee's Top 10 album "This Is All I Know", and "Hazy" brings some of that soulful flavour with a modern vibe.
Last week on Friday April 28th, Notion released his debut album "Heart On My Sleeve" to the world, and to celebrate, we threw a party to end all parties. Well, even if the cops weren't called, it was still lit AF, as the kids say.
We connected with the guys at Laylow in Toronto, a Hip Hop-themed bar and nanobrewery to brew a beer - a super juicy, fruity North East IPA called "Hops On My Sleeve" - just for the event at their super dope spot, and we invited a guestlist of our favourite people in the industry in Toronto. In a first for TMF, we vlogged the whole thing. Check how it all went down below, and buy/stream the album!
Made from 100% combed and ring spun cotton, the Beer & Other Shhh logo looks majestic on the front, with a custom printed tag on the inside and a fresh BrewHeads logo on the back by the neck (so folks know how you roll).
Cee recently took his passion for beer a step further and teamed with good friend Scott Cole for Beer & Other Shhh: The Podcast, and now the pair roped in Montreal sound engineer/comedian Joey Two-Wolves for Beer & Other Shhh TV!
Cee has taken this a step further and teamed with good friend Scott Cole for Beer & Other Shhh: The Podcast! Available via iTunes right now - with new episodes every other Wednesday - the first episode includes an introduction to the two beer enthusiasts, a review of a wicked Montreal blanche beer, and more cussing than every existing beer podcast combined.
The incredible video for Cee's world first 100% ode to craft beer was directed, shot and edited by 9Block Productions' Shane Russell and collaborator Richard Bastarache in microbreweries, brewpubs, dépanneurs and home brew shops around Montreal.
For those who've been following The Fam recently, Cee teamed up with US based craft beer merch brand BrewHeads to create not only a dope track and music video (which launches Tuesday August 26th), but this awesome limited edition collaboration pack! The black and gold box set contains: -BrewHeads Bière Sommelier Glass with 22k Gold Print -100% Made in the USA Snapback -Digital Download of the "BrewHeads" Track -Of course a ton of goodies (stickers, coasters, etc)
St-Ambroise x 9Block Productions x The Movement Fam Present the premiere of the world's first craft beer rap song - "BrewHeads"! Come down to the gorgeous terrasse by the Lachine Canal on Friday August 22nd from 7pm until 11pm - we'll be screening the video for the FIRST TIME IN PUBLIC! It won't be available online until Tuesday August 26th so this will be something special!
Now although a song and video like this is big enough news in itself, what truly makes this special is that Phil and Cee have created a super limited edition merch collab which will be available via the BrewHeads website for preorder* starting today, Thursday August 14th! The black and gold box set contains a gorgeous BrewHeads Bière Sommelier Glass with 22 carat gold print; a custom 100% made in the USA snapback, complete with hop print under the brim and gold-stitched barley on the flip side; and, of course, a digital download of the track (the first 10 preorders come with a physical copy of Cee's album "This Is All I Know", while the second 10 come with Cee & Dr. MaD's "Steps To The Peak" Deluxe Edition EP).
