In case y'all missed these... Notion & Derek Kelly - R.I.S.E. Performance, Toronto, September 8th 2014
Viewing entries tagged
happy
The incredible video for Cee's world first 100% ode to craft beer was directed, shot and edited by 9Block Productions' Shane Russell and collaborator Richard Bastarache in microbreweries, brewpubs, dépanneurs and home brew shops around Montreal.
Now although a song and video like this is big enough news in itself, what truly makes this special is that Phil and Cee have created a super limited edition merch collab which will be available via the BrewHeads website for preorder* starting today, Thursday August 14th! The black and gold box set contains a gorgeous BrewHeads Bière Sommelier Glass with 22 carat gold print; a custom 100% made in the USA snapback, complete with hop print under the brim and gold-stitched barley on the flip side; and, of course, a digital download of the track (the first 10 preorders come with a physical copy of Cee's album "This Is All I Know", while the second 10 come with Cee & Dr. MaD's "Steps To The Peak" Deluxe Edition EP).
Cee linked up with Philly resident Hezekiah (Bilal, The Roots, Talib Kweli) for this soulful head nodder. Shot in Mile End (the hipster HQ of Montreal) by long-time collaborator Richard Bastarache, the visuals for 'It Ain't Over' are simple yet fun, as the contagious energy of the two MCs perfectly compliments the positive vibes and strong message of the track.
The video was shot in Montreal on a stormy day in July last year, with the Old Port, Quartier des Spectacles, Benelux Brewpub and annual summer fireworks contest providing the backdrop for Notion's moody anthem. With an uplifting narrative that preaches the virtues of enjoying your youth while you still can, this soulful banger lit up every venue on the tour. Shouts to the Fam Cee, Tiffany Alexis and iLLvibe on the cameo tip.
Produced by Abs himself, 'Perfect Definition' is the culmination of a cross-Canadian Hip Hop movement - Abstract is from Winnipeg, Ambition hails from Halifax, DJ Grouch (who graciously laced the track with his signature cuts) reps Toronto, and Cee is posted up in Montreal. The choppy sample is complemented by tough deliveries, solid bars from all three MCs and Grouch's Primo-style hook puts the nail in the coffin. Hip Hop at its rawest, y'all.